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22 November 2024

The future of customer service in Portugal in the age of chatbots and AI


The evolution of customer service in Portugal: New approaches and solutions

Article: “The future of customer service in Portugal in the age of chatbots and AI - An opinion piece in which Rodolfo Pereira recognizes the numerous benefits of using chatbots in customer service and highlights some barriers, especially at a cultural level.

The director of enterprise solutions points out that chatbots are transforming companies in Portugal, from the banking sector to e-commerce, with personalized interactions and 24/7 support. Despite the advances in AI, challenges remain, such as cultural resistance, adapting to European Portuguese and privacy issues.

Want to find out how this technology can shape the country's digital future? Read the full article here: Opinião: O futuro do atendimento em Portugal na era dos Chatbots e da IA - Opinião - SAPO Tek, this article is in Portuguese